

Lead Product Designer focused on building efficient, user centered solutions for AI, SaaS, and enterprise platforms.
I’m Arjun, a Product Designer with about 10 years of experience shaping B2B, SaaS, Apps, AI and Enterprise tools. I care deeply about the psychology behind attention, motivation, trust, and error and use that to guide teams toward clearer, more humane solutions.
Selected Works


Outcome-driven redesign of a global insurance design system
The World's Digital Insurance Americas Awards | Best Digital Transformation - Financial Services & Retail at ICXA
Under NDA
Under NDA


Reducing onboarding drop-off by 69% through trust-first UX
The World's Digital Insurance Americas Awards | Best Digital Transformation - Financial Services & Retail at ICXA
Read more
Read more


Boosting oilfield operational efficiency by 52% through data-driven design
The World's Digital Insurance Americas Awards | Best Digital Transformation - Financial Services & Retail at ICXA
Read more
Read more
Outcome-driven redesign of a global insurance design system
Outcome-driven redesign of a global insurance design system
The World's Digital Insurance Americas Awards | Best Digital Transformation Awards - Financial Services & Retail at ICXA
The World's Digital Insurance Americas Awards | Best Digital Transformation Awards - Financial Services & Retail at ICXA
Under NDA
Under NDA

Reducing onboarding drop-off by 69% through trust-first UX
Reducing onboarding drop-off by 69% through trust-first UX
20% drop-off in onboarding flow after redesign | 5% increase in users completing their first emotional check-in | 3× higher likelihood of returning for a second session after onboarding changes
20% drop-off in onboarding flow after redesign | 5% increase in users completing their first emotional check-in | 3× higher likelihood of returning for a second session after onboarding changes
Read more
Read more

Boosting oilfield operational efficiency by 52% through data-driven design
Boosting oilfield operational efficiency by 52% through data-driven design
↓ 25% unscheduled downtime through predictive analytics and equipment monitoring. | ↑ 15% production output by optimizing well-performance. | ↑ 10x revenue growth from improved asset utilisation, operational efficiency, and reconciliation
↓ 25% unscheduled downtime through predictive analytics and equipment monitoring. | ↑ 15% production output by optimizing well-performance. | ↑ 10x revenue growth from improved asset utilisation, operational efficiency, and reconciliation
Read more
Read more
Case Studies


June 2022
Bringing urgency to maps: A smarter alert system for emergency vehicles
Bringing urgency to maps: A smarter alert system for emergency vehicles
Bringing urgency to maps: A smarter alert system for emergency vehicles



January 2023
Designing a smarter, seamless journey for delhi metro riders
Designing a smarter, seamless journey for delhi metro riders
Designing a smarter, seamless journey for delhi metro riders



April 2016
Reinventing messaging to build real community connections
Reinventing messaging to build real community connections
Reinventing messaging to build real community connections